Captain Tootsie and His Friends See "Johnny Holiday" (Captain Tootsie #1)
| Captain Tootsie is the spokes-toon for Tootsie Rolls, having appeared in numerous ads from 1943 to approximately 1955. He also appeared in newspapers, and possibly magazines, in addition to comics. I've run across one set of daily ads so far, along with Sunday strips, and a two-issue comic book called The Adventures of Captain Tootsie and the Secret Legion. Just enjoy the ads. Unless there's something significant to point out, I'm not going to say a lot about them. |
There is something significant to point out in this first ad: unlike many other comic advertisements, the writer is actually credited on most of the Captain Tootsie ads. This one is credited to Bill Schreiber.
Also, Johnny Holiday was an actual movie released in 1949, distributed by United Artists, and starring William Bendix. You can even read in the bottom left corner, "See 'Johnny Holiday', coming soon at your favorite theatre. A United Artists Release Starring William Bendix."
According to Wikipedia, the movie is about a boy named Johnny Holiday. His father is not around, his mother is sick in the hospital, he hero worships a hoodlum named Eddie Duggan, and it gets him into trouble that gets him sent to reform school. There, the man in charge steers him back towards the right path, until Eddie shows up at the school. Eddie pressures Johnny to escape with him, and he has to decide what to do.
I haven't seen the movie, so I don't know for certain that the Tootsie Roll scene is actually in the movie, but people were pretty particular back then about having their info right when it went into print (as they should be). I think it's safe to say that the scene is in the movie.
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Concise Listing:
The list below is in chronological order.
