What have they done to Zatanna
This is just an unclean comic, why because it features a character from the more light-heart (To some extent anyway) DC Comics (Something which includes characters like her who'm are well-known and beloved by children btw as previously adapted into toys and cartoons) and making her join the raunchy more potty-mouthed vertigo comics, which turns her into something along the lines as well.
Just saying there's a time and a place... for certain characters.