Concept » Hasbro Universe appears in 276 issues.
Ian Noble is the current Action Man, an international super spy.
Action Man who acted in the 1960s.
Action Man who acted in the 1990s.
Mike Power, the Atomic Man was born disabled, and worked tirelessly to replace his useless limbs with mighty mechanical prosthetics to become a bionic warrior for G.I. Joe Adventure Team. The Atomic Man is Hasbro's version of The Six Million Dollar Man.
Once a human Aaron Grundy was turned into a creature of human science and Dire Wraith magic.
Former Royal Chief Scientist of Homeworld, Karza used his astonishing technology to overthrow the monarchy of Homeworld and took control of a big part of the Microverse before he was ultimately defeated by the Micronauts.
The Baroness is Cobra Commander's "Right-Hand Woman"-the second-in-command of Cobra. Ruthless, beautiful, passionate, and an efficient killer, The Baroness is a deadly enemy of the forces of freedom.
A superhero who joins the Adventure Team after helping GI Joe and Atomic Man save civilians from an overflowing river. The character is seemingly inspired by the DC hero os the same name.
Small but tough Autobot that has an affinity for interacting with humans. He is one of the most well known Autobots and in most incarnations is Optimus Prime's right hand man. The latest incarnations of this character has had a inability too speak and having to rely between hand signs and/or radio channels to make whole sentences.
The founder and leader of the terrorist organization known as Cobra.
A Dire Wraith Sorcerer.
Destro is an arms dealer, running one of the largest weapons manufacturing companies, MARS. His biggest client is Cobra, and has at times tried to lead the terrorist organization.
Arch-enemy of Action Man.
Flint is the bold and dashing Executive Officer of the G.I. Joe Team. A skilled Special Operations Warrant Officer, he has lead many secret rescue and commando missions. He is in love with Lady Jaye.
General Joseph B. Colton graduated with the highest honors from the United States Military Academy at West Point in 1960, where he was then selected by former president John F. Kennedy to create and command America's elite fighting force, codename G.I. Joe making him the very first real American hero.
Intruder is a caveman-like alien.
Matt Trakker is the leader of M.A.S.K.
Megatron is leader of the Evil Decepticons. His motto is "Peace Through Tyranny". In almost everyway Megatron is the exact opposite of Optimus Prime. He is brutal, relentless, and the very definition of Destruction. Megatron has earned the respects of his fellow Decepticons simply because of his brute power and overall undeniable leadership. The most interesting part of most incarnations of Megatron is that he truly believes that he is the good guy and that alone makes him even more terrifying.
A former member of the Action Man Programme, Mercy Gale has taken on the role of Doctor X to bring about a world free of the constant tug-of-war between terrorist organizations and the forces that fight them.
Mike Brogan was the previous Action Man and mentor to the current Action Man, Ian Noble.
Miles Mayhem is the leader of V.E.N.O.M.
Covert operations specialist for the S.A.F. (Special ACtion FOrce) team.
Descendant of the Legendary Optimus Prime, Primal would lead his soldiers, the Maximals, in a war that would not only affect his past, but change all Transformers futures.
The leader of the Autobots in their war against the Decepticons, Optimus Prime is a noble robot that believes freedom is the right of all sentient beings. He has fallen many times over the course of his different incarnations, but always returns in the Autobots' darkest hour. He truly believes that true peace may never occur until "All Are One". He has had several alternate modes throughout his many different incarnations, but is most renowned for his earliest transformation into a semi-truck.
Silver sentry from the golden galaxy, Rom has come to Earth to destroy the forces of the Dire Wraiths.
Shana O'Hara, Code Name: Scarlett was the first woman to be recruited by the G.I. Joe team. She is one of the original members and one of it's deadliest members, skilled at Commando Ops, assassination and the Martial Arts. A weapons expert, she prefers her XK-1 Power Crossbow. She has been romantically attached to Snake Eyes since the team was formed in 1982.
A Super Soldier from WWII. He is a member G.I. Joe Extreme.
Snake Eyes is one of the original members of G.I. Joe and a key character of the G.I. Joe franchise. He is a westerner that was taken in by the Arashikage Ninja Clan and trained in the Martial Arts. He now serves as a ninja commando and Martial Arts trainer of G.I. Joe.
A female cybertronian who was saved by Rom after her ship was shot down by the Galactic council. Stardrive was raised in isolation from the rest of her species, growing up amongst the myriad organics under the protection of the Solstar Order. After encountering their enemies "The Dire Wraiths" Stardrive joined the Order becoming one of their knights.
The second-in-command of the Decepticons. He seeks to rule, but is held back by his cowardice. Nevertheless, his ruthless efficiency, stealth, and speed on the battlefield make him a valuable ally. However, he is the complete opposite of fellow Decepticon Soundwave because of the fact that he is not truly loyal to Megatron and is one of the Decepticons Megatron truly doesn't trust. Yet even with all the treachery he always finds himself somewhat in Megatron's favor.
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