So the DCEU has had a decent start overall but it is nothing smooth or established.
People will say that the reason the DCEU is having a hard time establishing itself as a firm and stable cinematic universe is that their movies have not been recieved well.
False.
This is just a symptom of the real problem.
The real problem is that when creating the DCEU, WB did not have a set plan in mind. They do not have an idea of how they want this universe to go. They,as of now, have no end-game like MCU does Infinity War.
Without a plan, WB is just going with the wind. We already saw this with SS. People criticized the somber tones of the previous films and they reacted with a rushed movie trying to grab the success of Gotg.
Marvel has had his missteps but despite their problems, they have a plan they are sticking with and not straying away from. DCEU on the other hand has been more reactionary. They had somewhat of a plan with BvS, MOS, and JL, but beyond that, they are making things as they go.
They don't have an end-game or know what to do with films after JL. They don't have a plan to connect everything together (post JL) for another ensemble film nor do they have a plan for what they want to do with their characters, Their strategy right now is almost solely business based. They make films if they make bank, not to connect it to a larger universe and make some sacrifices along the way.
For ex., I am sure MCU knew Ant-Man wouldnt be a huge financial success but they went with it because they had larger plans with the universe and the film.
DCEU should be more concerned with establishing a firm plan, with a beggining, middle stage, and an end game like Infinity War.
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