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Should X-23 Have Been Canceled?

Marvel places their only self-titled, female character driven title on hiatus; but is this the wrong move?

We all come here because of our shared love for comic books and comic book characters, right? And obviously, we all have our favorites. Now, while I can't speak for everyone, I can speak for myself when I say that I honestly don't discriminate between male and female characters when I pick up a title to read. There are a lot of male character driven titles that I absolutely love -- characters that I find dapper, interesting and compelling. To me, what usually piques my interest is whether a story is fun and entertaining. Usually.

X-23 #16
X-23 #16

Every once in a while though, I want to read a book where the story is being driven by a female character, and I don't think that's unreasonable. Being that I am a girl, sometimes I just want to read stories where the girls are kicking ass. That's not too much to ask, especially considering the number of male character driven titles out there. And yes, I know, the majority of comic book readers and fans are male, so the publishers will tend to target the male audience by printing majority male character driven stories. But does that mean boys don't like reading about powerful ladies?

Earlier today we reported on a certain Marvel lady who appeared to be missing from the February 2012 solicits -- and it's hard to overlook her, actually, considering hers is the only self titled female ongoing book at Marvel at the moment. After the release of issue #20 of X-23, say goodbye to Laura's ongoing series -- at least for now. According to many reports, that issue will be the final one in her series. What happened, though? Why the decision to cancel X-23 (if indeed that is what happened)?

== TEASER ==

Comic books generally get the axe when editorial (specifically Editors-in-Chief) notice that the sales for a particular series is either low, or has relatively low expectations from the get-go. This is what caught me off guard when I found out about X-23's low sales. Looking at the total sales numbers for October, 2011; the series didn't seem to be doing that poorly -- it certainly wasn't the lowest selling title at Marvel. In fact, it only grossed a fraction worse than Hawkeye, and surpassed various other Marvel titles like AVENGERS ACADEMY, CLOAK AND DAGGER and several SPIDER-ISLAND offshoots. So what's the deal? Sure, placing 104 and selling 24,043 units for October isn't the best; but the series did manage to go up that month by at least 316 units. So what's the deal? Obviously, people are enjoying the series enough to buy it, so why put the series on hold?

X-23 listed at #104 for the month of October
X-23 listed at #104 for the month of October

We contacted the series' writer Marjorie Liu to get her take on Marvel's decision to omit the book from their February 2012 X-title solicits, but have yet to get a response. And with her busy schedule, we don't really blame her. Liu splits her time between writing novels, being a practicing attorney and writing X-23 -- or at least she did. In her recent blog she stated that she was "writing the lettering for X-23 #19" just last week, and that she had two more projects (which she couldn't discuss) in the works. Could these be more projects with Marvel? With #19 (almost) in the bag, it's no question that issue #20 of X-23 due on January 4th 2012 will be her last.

Still, the book seemed to be doing okay -- at least faring better than many other Marvel titles, so why give it the axe now? Yes, X-23 will soon be appearing in AVENGERS ACADEMY starting with issue #24 and she will also make an appearance in the upcoming VENOM six-part weekly event, but that doesn't mean she shouldn't continue to have her own book, should it? The end of issue #20 (the series' final issue) X-23 will return to Utopia to decide whether or not she will take part in Regenesis, but why should she lose her title as a result of the new story arc?

No Caption Provided

It's not just that the series is ending (and the numbers seemed alright) it's that out of Marvel's total monthly releases, X-23 was their only self-titled, female character driven series. Yes, many other Marvel books have female characters that appear in them, but only ONE, X-23, had a woman at the core of the story. Liu was doing more than just writing an action packed, superhero book featuring a female character; she was also developing that female character. And to be honest, it's been a long time since many of the Marvel ladies have actually seen any character development. Are they afraid to publish books centered around the ladies? Unfortunately, this kind of news signals to many Marvel female readers that the publisher doesn't necessarily care, or is inclined to target them as an audience. Are female Marvel fans valuable to Marvel? If they were, wouldn't there be more female character driven stories?

To me, a good character and a good story will make me want to read the book, but there's also nothing wrong with a little bit of "girl power." I will definitely miss X-23's ongoing series, and I feel that the character has a long way to go and has a lot of room to develop further. Hopefully we will get that in other books. What does the cancelation of X-23 mean to you as a reader? Do you think Marvel needs more female driven stories? Check out the preview to X-23 #17 which is set to hit stores tomorrow, below.

143 Comments

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Projector

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Edited By Projector

I've been reading Volume 1 of X-23 and loving it, so even though I haven't read Volume 3 yet, I'm pretty sad to see this go already :(

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BloodTalon

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Edited By BloodTalon

@jason44143 said:

im all for having more strong female heroes in comics, but how about they make one thats not just a ripoff of another character. and while were at it could we just have them stop ripping off wolverine entirely, there was only one ripoff that was ever acceptable and that was sabretooth

I agree with this

I like plenty of female heroes

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Rabbitearsblog

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Edited By Rabbitearsblog

This is very upsetting, especially since this was one of the few Marvel Comics that has a female lead getting her own series. At least X-Men Legacy, which is focused on Rogue, is still running. It would be nice to see Storm get her own miniseries for a while, especially since she is married to Black Panther now. I like to see more stories between her and Black Panther and how she is coping with Wakanda as its new Queen. It would also be interesting to see Kitty Pryde get her own series since she is an interesting character. But still, I'm sad to see X-23's series going out.

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hitchcock

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Edited By hitchcock

Being a male comic fan, i found X-23 and Uncanny X-Force as my favorite Marvel comics. She has a great potential for growth if given to the right author who isn't going to go the lets just kill alot of stuff routine. Liu was growing the character like nobody else had IMO. Its just a shame that one of the characters that got me back into buying comics again is going the way of a shared book. I will try and follow AA just for her but i dont think they will be able to truly do the character justice in a team book. Hears hoping its just a break and not a full on cancel.

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Rise2Ragnarok

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Edited By Rise2Ragnarok

I'm a guy and I enjoy reading a book with strong female characters, so I for one will be missing it. Since I've always been a DC guy at heart I read very few Marvel books, so it's sad one of them is going to be taken away from me.

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00 Raiser

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Edited By 00 Raiser

NO!

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thehummingbird

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Edited By thehummingbird

This is the only marvel title I found worthy of buying I am astounded by this.

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sora_thekey

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Edited By sora_thekey

Could it be that maybe Liu is overwhelmed with everything she has to do that she has to stop writting X-23 and Marvel doesn't want anyone else to write the character?

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mistersarcastic

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Edited By mistersarcastic

WTF? Does this mean they'll cancel Daken's too? His self-titled comic sucks major ass >_>

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Kairan1979

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Edited By Kairan1979
@hitchcock said:

Being a male comic fan, i found X-23 and Uncanny X-Force as my favorite Marvel comics. She has a great potential for growth if given to the right author who isn't going to go the lets just kill alot of stuff routine. Liu was growing the character like nobody else had IMO. Its just a shame that one of the characters that got me back into buying comics again is going the way of a shared book. I will try and follow AA just for her but i dont think they will be able to truly do the character justice in a team book. Hears hoping its just a break and not a full on cancel.

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fACEmelter88

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Edited By fACEmelter88

It's sad the plug got pulled on X-23 I really like the series and the character. Statistics say male characters sell better and i think the videogame company EA refuses to make games with a female protagonist because they don't sell as well.

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fbdarkangel

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frogjitsu

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Edited By frogjitsu

This upsets me, because she's one of my favorite characters, and this is one of the books I looked forward to most every month. It seems like I can never get enough X-23. But this book never really satisfied what I wanted from an X-23 book. Almost from the beginning, it's been plagued with tie-ins, crossovers, or team ups. I just want X-23 by herself doing her own thing, with no interference from other super heroes. If the book would have had a tone more in-line with Target X, then I would have been happier with the book.

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DanialCarroll

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Edited By DanialCarroll

@obscurefan said:

X-23 gets canceled, but Daken, which is selling waaaaay lower than it, gets to keep going. Make of that what you will.

Good point. Daken has already crossed the 20k line, so I wonder why it's still going?

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shadowpdf1

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Edited By shadowpdf1

Liu is an excellent writer. She was missed in her sudden absence from Black Widow (great use of spy craft), and she'll be missed on X-23. But what bothers me more is not that X-23 is cancelled, it's that great titles like Spider Woman and Ms. Marvel and Black Widow, among others, were cancelled a little while back. Sure, those characters have nice roles in the thousand different Avengers titles, but we don't get a deep look at them like we did in their own titles. I'm not one for publishing a title because a character is male or female, black or white. But the fact that there are no eponymously-named female comic book titles seems to say less about the characters themselves and a great deal about the publisher and the creators at Marvel.

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Scarbearer

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Edited By Scarbearer

I think it's more than just not knowing how to use their female characters properly (though clearly that is a significant problem) I think Marvel just struggles with Solo titles in general. The team books have always been Marvel's strength, I mean I might be wrong on this, but isn't Spidey the only 'Solo' title that's survived all the way from the 60's? Haven't Cap, Iron Man, Thor, and Hulk all been ended and due to low sales and their books restrated at some point?

I think Sadly, Marvel needs to work out how to handle single title books consistently in general before one of the ladies really gets a chance to shine in a solo series.

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fenixREVOLUTION

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Edited By fenixREVOLUTION

I was pretty damn shocked when I heard this a few days ago, it just seems so out of left field and unwarranted. The book had decent sales and was very good, story and art were both great. I hope she doesn't get her series cancelled in hopes that people will follow her to Avengers Academy, because I won't.

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rokusan23

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Edited By rokusan23

I LOVE X-23 D; My life feels so deprived.

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lorex

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Edited By lorex

I have really enjoyed the X-23 series, its an X-title but just enough on the fringes to be different. I like the development of Laura's life as she tries to gome to grips with her past and move forward as a character. I hope the titles has not been canceled and there is just a production delay but I doubt it. Marvel has many strong female characters but for some reason none can maintain a regular run for extended period. I will say the Ms Marvel title was enjoyable but the Dark Avengers story scerewed it up.

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TheOptimist

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Edited By TheOptimist

So one of the other comics news sites had a misleading title that suggested that X-23 might not've been cancelled after all... I got my hopes all up that the situation had been rectified... turns out they were saying that "the only female title ongoing" wasn't cancelled, due to Ghost Rider's current gender-swap. Man, that frustrated me.

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123cgm

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Edited By 123cgm

do not cancel x-23!

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EdBlank

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Edited By EdBlank

Wow. How many Wolverine/Wolverine-like-character books does the world need?

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kingoftheworld

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Edited By kingoftheworld

Story wise Daken and Gishlers X-Men should be cancelled. With more of the riskier stuff marvel is throwing at us in the future evaulated too.

But as it is Marvels only solo female title it hurts to see it go. Give us Ms. Marvel or Storm or something Marvel.

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andrea_mendoza1997

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I am going to cry now... :/

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Blueshirt

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Edited By Blueshirt

Ghost Rider and Back Panther got their plug pulled too. Looks like Marvel's cleaning house... yikes. What a shame. I'm surprised Daken hasn't gone yet, though, that's had low sales for quite a while.

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evanescencefan91

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Edited By evanescencefan91

@blur1528: yes that title has me gravely concerned as well :(

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rawr

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Edited By rawr

If X-23 gets cancelled I am going to get so much hell from my DC-only friends who quote all the solo female lead titles DC has right now compared to Marvel. (Yes there are counter-arguments and X-23 is one of the best.)

@EdBlank: If that is how you perceive X-23 then you clearly don't read it. And I am all for less Wolverine but do not mistake X-23 for a knock-off Wolverine title.

@sora_thekey: Batwoman and X-23 is what got me back into comics after a long hiatus so I am really sad to see this title go. On the other side I think Liu is the only one that can write it IMHO so I rather see it end than go to someone else. Laura is a fantastic character and I don't want to see her get mangled by bad writing.

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Pauldro952

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Edited By Pauldro952

I think Marvel should of Marketed better to females, I know DC isn't perfect but they have more female-centric titles. I think they should both do a campaign of ads on Women's products, or have ads in Cosmo, teen girl and all the other female magazines. If they want more women or just plain simple more readers, they need to market to them, I think X-23 should of been available at Barnes and Noble so it had more potential to be seen. But then again, Barnes and Noble doesn't know how to display the comics. I hope this series comes back so I can give my little niece some marvel to read.

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AskaniSon295

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Edited By AskaniSon295

You can't Expect People to buy a mutant book with FF and Captain Universe Crossovers. I liked when she had Gambit and Jubilee in the book they could have down something interesting. I like many comic book readers now buy for the stories. Comicbook Companies have sent a clear message don't care about the #'s on the book or even the title just care about enjoying reading it my X23 & X-Men (3rd Series) collection has numerical holes in it that I will not fill because I really don't care If the X-men beat up the Lizardmen in NewYork City. Buy what you think you might enjoy if you are not enjoying a title stop buying 'There is No Loyalty in Comicbooks" just enjoyment.

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Kairan1979

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Edited By Kairan1979
@AskaniSon295: 

You can't Expect People to buy a mutant book with FF and Captain Universe Crossovers.

Why? I think exploring Laura's link to Captain Universe and seeing some non-mutant characters was a development.
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rawrnosaurous

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Edited By rawrnosaurous

@babs I'm a fan of the word dapper, it isn't used nearly as often as it should.

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SeraPHIMM

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Edited By SeraPHIMM

Funny enough on the day I read up on this, was the same day I was browsing througn HMVs shelves and 'Adventure's in Babysitting' stuck out like a sore thumb, I probably looked like a giggling idiot in that store. 
Other than that quite disapppointed, and saddened to see this one go.
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Dj_Maximus

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Edited By Dj_Maximus

@Danial79:

It just doesn't make any sense to me. X-23 was higher in popularity than Daken plus he's title isn't being cancelled so according to your graph by the looks of things this was a bull shit decision by Marvel Executives.

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daak1212

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Edited By daak1212

Why does Marvel think that introducing a new series in the middle of an event will make it sell? Thats why I didnt buy Alpha Flight and Ghost Rider so Im pissed about that and now my CENTRAL pull is being canceled. *sigh* DC really makes me wanna jump ship

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Dj_Maximus

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Edited By Dj_Maximus

I have to disagree with Marvels decision, I like the character. And over all I agree with the statement if the quality is poor then it should be canceled. I felt the last story arc was average. It wasn't great however according to sales with the DC 52 launch all titles have tooken a dive considered the comic book market is being flooded. Plus Marjorie Liu did sustain a impressive considering she outsold Daken the villainess son of Wolverine. And I don't believe sales have plunged for her as bad as some of the other titles. True the book is selling 24,000 copies plus, still though hasn't reached cancellation below 20,000 copies. Before the DC relaunch X-23 was selling over 46,000 copies plus. However I remind everyone that yes the comic industry is more flooded than ever, meaning people are buying various titles being now there's more to choose from.

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deactivated-579156ff11b09

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@Kairan1979 said:

@AskaniSon295:

You can't Expect People to buy a mutant book with FF and Captain Universe Crossovers.

Why? I think exploring Laura's link to Captain Universe and seeing some non-mutant characters was a development.

- I agree on the Captain Universe arc, the entire concept has always been a gimmick IMO and got away from really exploring the characters growth. Considering this series was still trying to establish itself, this may have been too different and turned off some casual readers.

- I disagree on the FF crossover, all these heroes (mutant or otherwise) are allies yet they never seem to interact outside of catastrophic threats. I'm sure Laura will swear off babysitting after this.

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DanialCarroll

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Edited By DanialCarroll

@Dj_Maximus said:

@Danial79:

It just doesn't make any sense to me. X-23 was higher in popularity than Daken plus he's title isn't being cancelled so according to your graph by the looks of things this was a bull shit decision by Marvel Executives.

Actually, it was recently mentioned that Daken is being cancelled now too.

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k2

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Edited By k2

From what this CBR article says:

"CBR News has learned that the monthly comic starring Wolverine's clone daughter has been canceled. Reached for comment, a spokesman for Marvel would not confirm the end of the series but did say that writer Marjorie Liu has more work to come from the of Ideas."

I think what's most likely is that Liu will get or start a new title, possibly involving more of the X-kids, and definitely X-23. That's what I'm hoping for, anyway.

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Dakens son

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Edited By Dakens son

@jsphsmth said:

Are sales more important than diversifying the product line? No.

Marvel is much worse off than DC regarding female centered titles and women creators, but DC have been getting eaten alive on the subject. Bad move Marvel, for bringing this fight right to your doorstep.

I totally agree but you better ask f******g Disney about the cancellations.

It's not a coincidence that after they took in new staff in their ranks(May),lay offs started at marvel(June and October) and then those tittles sent off !!!! I wish them the best bankruptcy ever(for Disney that is)!

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Soulstealer

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Edited By Soulstealer

@Scarbearer said:

I think it's more than just not knowing how to use their female characters properly (though clearly that is a significant problem) I think Marvel just struggles with Solo titles in general. The team books have always been Marvel's strength, I mean I might be wrong on this, but isn't Spidey the only 'Solo' title that's survived all the way from the 60's? Haven't Cap, Iron Man, Thor, and Hulk all been ended and due to low sales and their books restrated at some point?

I think Sadly, Marvel needs to work out how to handle single title books consistently in general before one of the ladies really gets a chance to shine in a solo series.

I agree with this 100%.

I understand how people feel about the whole controversy of the female lead; but I believe this neatly sums things up. Marvel's team focus is more at fault here than misogyny.

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KidSupreme

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Edited By KidSupreme

Adventures in Babysitting! Thats what the cover reminded me of, Thanks blur1528

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bsmith1190

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Edited By bsmith1190

Personally I think the Helix fangirls are to blame, they practically turned Margerie Liu into the Devil for breaking her and Hellion (a character I've always found to be quite dull btw) up. After she broke up with Hellion the Helix fans turned on her, just take a cursory glance at this forum post (http://www.comicvine.com/x-23/29-3560/on-marjorie-lius-x-23-a-letter-to-helix-fangirls/92-678864/#21).

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OldManJoe

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Edited By OldManJoe

We are told the series was ending before the split between Hellion and X-23 in issue 19, so I don't think that is the reason.