Before the New 52 (and during the New 52) I never heard people call him "Shazam" (they have begun to now obviously now). It's clear DC/WB did that for better marketing and I think that's both dumb, and a disservice to the character. Quite frankly I think taking away the name he had for over 70 years, simply to make him slightly more marketable is out of line. I don't see Nintendo changing Link's name to Zelda simply because that's the name on the box. DC didn't need to change it, the only restraint they had was not being able to put it on the cover of any comics, or put his name in the title of any media features. Plus, one of the biggest appeals to Captain Marvel was the fact that all that stood between a boy, and a being with godly powers was a mere word. The fact that it now only works when he thinks "Good Thoughts" makes it feel much less special when he actually says the word, and takes away some of the fun a writer could have with that.
At any rate while I did like Thunderworld as a one shot, I would love for it to be an ongoing, but even more then that I would like New 52 Billy to look and act more like this.... and to change his name to Captain Marvel as it should be.
No matter what the future holds that issue was enough to make me feel good and helped keep me from leaving comic books. Although what really helped me stay was all the different people I have mat, most of which have been here on Comic Vine, that's what really got me to stay. If you wanna read more about how I felt about this then read this, fair warning though it's very emotional.
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