Watched Civil War and realized something: DCEU overall won't be as financially successful as the MCU, and here's why...

So I'm at the theaters and watching the second most anticipated film of the year, and between all the jokes and fight scenes, I noticed something: there are a lot of damn kids in this theater, like 40% of the people there were children 13 and under.

You might be thinking "well it IS a Superhero flick", and you do have a point. But there weren't no where near as many kids at BvS, or during the DKR, or even at MoS

The pure fact is that kids love the MCU, and they're the ones making all the money. It's no coincidence why some of the highest grossing films ever are IM3 and Frozen. Kids love these movies, good or bad, and they will drag their parents to the theaters, who otherwise would not have watched the movie.

It's not the movie's quality, but simply the appeal to the masses. Transformers might be "trash", but kids love big ass giant robots fighting each other.

Good points. The broad appeal is definitely something that helps the MCU. BvS might have done better if it weren't overly dark.

I hate kids in the theaters.

Frozen and Zooptia(which is fantastic and should be seen and discussed with children for such big ideas) are there own sort of beast.

As for comic movies. Iron Man 3 is the 3 movie and the 5th or so showing of a character. Stop comparing the first two movies of a company to the absolute best showings of the other.

Children are unpredictable and for the points people praise the MCU for they have no idea nor opinion on.

Yes your point on Transformers is correct but that's what comic heroes are. They get older between each movie and you either have to tell better stories or get new kids. Nevertheless the difference between what could potentially limit the DCCU is critics. Humans like being on the winning side. They also follow the pack. DCCU(as in actors/aura) have to be more selfie at the Oscars and less Jordan crying face(although his signature shoe is most dominant).

They just need time. If their BvS makes more than CW this will all be moot. Yes, I think BO has no place in discussing what makes a good movie(as I praised Zooptia and not Frozen) but people do. How much it cost? How much they were expecting to make? How much did it gross? Etc. All questions surrounding/dominating the BvS discussion. So they just need to beat out one movie to build their 2 or whenever movies in argument. It will dominate the news cycle and then just two companies making our childhood dreams come true.

90% of the people in my theater where adults.

And that helps your point.

MCU appeals to all ages, where DCCU appeals to older people.

CW was great in quality btw, while BvS was not.

Translation:

I am angry that Civil War is demolishing BvS and that the MCU is more succesfull than the DCEU will ever be.

@thor_parker82: Do you like marvel or dc?

Winter Soldier is my second favorite CBM.

I liked Ironman and have grown to like GotG.

I liked Civil War, and though I think it's GROSSLY overrated, I acknowledge it's better than DoJ.

I don't give a flying turd if CW makes more.

I'm a FARR bigger Marvel fan then I am DC, and it's not even close.

It seems more like YOU'RE the one who's upset because DCEU Superman would murder MCU Thor, thus you have to undermine anyone who shows even the slightest criticism against the MCU.

@petey_is_spidey: for such a Marvel fan, a lot of your comments/posts don't reflect it.

You know my history with this topic.. I've made this point time and time again.

The MCU is geared toward the general audience (which the majority happens to be a younger crowd or just your typical movie goers with a dash a fans).. DCEU is no match for the MCU when it comes to the response and results for their movies.

Is it crushing it tho? I think BvS still has the better opening weekend and made its 800 in 7 weeks. We will see tho.

You might be right..I went yesterday and babies were crying ruining the movie..smh..

To that response that the DCEU will never be as good or better (don't remember exactly what was said butt was along those lines)

You're right and wrong for the same reason. That reason is because the DCEU is different. I'm an MCU fanboy yea I'll admit, but I'd be ignorant to ignore the DCEUs potential to be better.

The ONLY reason why the DCEU will seem like it falls short is because of its purpose. They're not trying to make movies that are for everyone and that's fine.. risky, but fine.

The DCEU is aiming towards the die hard comic fans, not the casual movie goer. BUT to get money they will "feed" the "consumer" as if it is. This is why BvS received the criticism it got.

@petey_is_spidey said:

@thor_parker82 said:

Translation:

I am angry that Civil War is demolishing BvS and that the MCU is more succesfull than the DCEU will ever be.

Winter Soldier is my second favorite CBM.

I liked Ironman and have grown to like GotG.

I liked Civil War, and though I think it's GROSSLY overrated, I acknowledge it's better than DoJ.

I don't give a flying turd if CW makes more.

I'm a FARR bigger Marvel fan then I am DC, and it's not even close.

It seems more like YOU'RE the one who's upset because DCEU Superman would murder MCU Thor, thus you have to undermine anyone who shows even the slightest criticism against the MCU.

Nope, not at all, I am well aware that DCEU Superman would beat MCU Thor.

You on the other hand, are going to every CW thread and comparing it to BvS or constantly criticizing it, you even said you paid to see the same movie twice, but one with more humour.

Just to let you know, one has been called by dozens of critics to be one of the worst CBMs while the other has been called by hundreds of critics to be one of the best CBMs, the power of the humor, am I right ??

In case you didn´t get it, it was sarcasm, it´s not just the humour, every single aspect was executed better in CW

That´s an awesome GIF though.

I prefer Marvel but I like both

Only when it pertains to the movies. I greatly like Marvel characters more. DC characters, especially Batman and Superman, just don't appeal to me.

@thor_parker82 said:

@petey_is_spidey said:

@thor_parker82 said:

Translation:

I am angry that Civil War is demolishing BvS and that the MCU is more succesfull than the DCEU will ever be.

Winter Soldier is my second favorite CBM.

I liked Ironman and have grown to like GotG.

I liked Civil War, and though I think it's GROSSLY overrated, I acknowledge it's better than DoJ.

I don't give a flying turd if CW makes more.

I'm a FARR bigger Marvel fan then I am DC, and it's not even close.

It seems more like YOU'RE the one who's upset because DCEU Superman would murder MCU Thor, thus you have to undermine anyone who shows even the slightest criticism against the MCU.

Nope, not at all, I am well aware that DCEU Superman would beat MCU Thor.

You on the other hand, are going to every CW thread and comparing it to BvS or constantly criticizing it, you even said you paid to see the same movie twice, but one with more humour.

Just to let you know, one has been called by dozens of critics to be one of the worst CBMs while the other has been called by hundreds of critics to be one of the best CBMs, the power of the humor, am I right ??

In case you didn´t get it, it was sarcasm, it´s not just the humour, every single aspect was executed better in CW

That´s an awesome GIF though.

I've commented on 4 threads related to CW. THIS ONE; the CW review thread where though I did criticize it, stated that it was easily a top 10 cbm and better than DoJ; a 1-5 rating thread where I made no mention of BvS; and finally the thread where it says CW copied off of BvS. That's a measly 4 threads in total, 3 of which I actually made a comment pertaining to BvS, 2 of which were about threads that ACTUALLY HAD TO DO WITH BvS!

You think I give a crap what critics think?????

And lastly, opinions are opinions.

@petey_is_spidey said:

@thor_parker82 said:

@petey_is_spidey said:

@thor_parker82 said:

Translation:

I am angry that Civil War is demolishing BvS and that the MCU is more succesfull than the DCEU will ever be.

Winter Soldier is my second favorite CBM.

I liked Ironman and have grown to like GotG.

I liked Civil War, and though I think it's GROSSLY overrated, I acknowledge it's better than DoJ.

I don't give a flying turd if CW makes more.

I'm a FARR bigger Marvel fan then I am DC, and it's not even close.

It seems more like YOU'RE the one who's upset because DCEU Superman would murder MCU Thor, thus you have to undermine anyone who shows even the slightest criticism against the MCU.

Nope, not at all, I am well aware that DCEU Superman would beat MCU Thor.

You on the other hand, are going to every CW thread and comparing it to BvS or constantly criticizing it, you even said you paid to see the same movie twice, but one with more humour.

Just to let you know, one has been called by dozens of critics to be one of the worst CBMs while the other has been called by hundreds of critics to be one of the best CBMs, the power of the humor, am I right ??

In case you didn´t get it, it was sarcasm, it´s not just the humour, every single aspect was executed better in CW

That´s an awesome GIF though.

I've commented on 4 threads related to CW. THIS ONE; the CW review thread where though I did criticize it, stated that it was easily a top 10 cbm and better than DoJ; a 1-5 rating thread where I made no mention of BvS; and finally the thread where it says CW copied off of BvS. That's a measly 4 threads in total, 3 of which I actually made a comment pertaining to BvS, 2 of which were about threads that ACTUALLY HAD TO DO WITH BvS!

You think I give a crap what critics think?????

And lastly, opinions are opinions.

It´s not like I have the count of how many threads you have participated, I just know that I´ve seen you in several critizicing it.

Don´t know

Agreed, so we should leave it at that, there is no point in arguing this.

@thor_parker82: Then don't say "I'm going to every CW thread and bashing it", when it is CLEARLY not the truth.

Geez, MCU fans are touchy. It's like everytime someone criticizes the movies a bit, they jump on you. Though, I don't think the OP is meaning anything negative, and I agree.

Marvel makes its movies to appeal to general audiences, as many people as possible, because of that, it makes lots of money. Kids, teens, young adults, adults. You have to get there is a formula here and it works for general audiences. They don't go in looking for Oscar worthy performances, or deep themes, plots, messages, that's what critics are for. They go in looking for laughs and action and every Marvel movie delivers on that.

I know a girl who literally, every time she leaves a Marvel film she says it's her new favorite film. SHE'S the audience that makes Marvel its millions.

And I agree, that if DC keeps trying to go for the more serious approach they will never "beat" the MCU. It's why movies like Star Wars or Transformers beat movies like Ex Machina or Mad Max.

Not saying this isn't a valid point, but I honestly don't think I saw a single person younger than maybe 18 at my viewing of civil war, at the same theater I saw zootopia where my family was the only one without children haha

MCU fans are touchy and DCEU fans are salty, that´s the way things are, and you are right, but so am I.

@thor_parker82: Neither really is a good thing. It's how horrible flame wars begin. Someone says something that can maybe be construed as negative and suddenly it's a fanboy battle.

You're just now realizing this?!?

Sorry but I'm not buying it. While family entertainment is surely a factor, they aren't as financially successful because so far, they simply haven't been as good. Lesser Marvel films like IM3 & T:DTW are still able to make money at this point because quite frankly, Marvel have earned it, they've established a brand and a universe that people are now invested in. They did this by making their entire phase one line-up films good - great - phenomenal barring IM2.

When the DCEU pops out a couple of 9/10 films and they under perform financially, this argument might hold water. Plus, I can't speak for others, but there were a lot of children at my screening.

Also, let's not forget that Deadpool just made $760 million without China. Deadpool.How many children went to see that?

My Uncle and mother went to see this film, I know older people who went to see this. Do you think they give a damn about Thor? Who the hell is Iron Man to them? This was Batman and Superman, fighting each other... with WonderWomanthe only guy Marvel's got on their level is Spider-man. BvS could've been in the $2 billion club if it had been great.

Honestly, I'm sick of hearing excuses for this film, and no I'm not a DC hater, nobody in the world was more disappointed in this film than me. I'm actually trying to just ignore threads and articles etc about it and the DCEU in general. I want to completely forget about it and just wait until Suicide Squad.

There were a bunch of kids when I went to see BvS for the 4th time and a lot of them had to leave the theater because they were scared of Batman lol

I think people are trying to reason why a great product that's been around longer is more successful than great one that has been around for much shorter.

Why not compare Mos/BvS to the first two Marvel movies Incredible Hulk/Iron Man. It's not so Marvel dominant then. Marvel only dominants in being 13 movies in.

They SHOULD be afraid of Batman. He's the godd*mn night!

So people are salty for bringing up legitimate criticism? Or they are salty for making a thread that's not even a comparison between the two movies?

TBH this whole kid thing is a Cop Out, there where basically none in both showings I watched, and Kids went to BvS.

CW and the MCU are just better.

@rogueshadow: As usual sir, you hit the nail right on the head.

The vast majority in my threaters were adults in both movies. Regardless, CW was a vastly superior film both in critic and fan rating.

I honestly dont get what WB was thinking when they decided they were going dark and gritty as that doesnt appeal to many children and likely isnt going to sell many toys. I mean I somewhat get it because the Nolan Batman movies made billions and Green Lantern flopped, but the Nolan ones made money because they were considered amazing films and these sort of event films. The dark approach only makes money when you have a near flawless movie that can still be enjoyable. The X-Men have a more adult style to their films. They do make money but compared to other cbm franchises they dont make that much. This is basically the route DC is heading except probably make even less as they continue as they are killing interest in their franchise because they are terrible movies. It was a stupid decision to go as dark as they did while also cutting out all the joy. Im just going to wait for the reboot as it has to happen. They are imploading after BvS and once JL 1 comes out they'll be in the same condition the Death Star is in.

MCU just appeals to more than the DCEU,and they've been at it longer.

No way WB attempts a shared universe if this doesn't work out. If this fails (which it won't, and currently ISN'T), they will be scarred and cautious to attempt again; that would have been TWO failed attempts in less then a decade. Best case scenario if this fails is that they sale the rights to another company or go back to making solo films.

Also, no way DCEU films make less then the Fox-Verse. Their two best movies have only made in the mid $700 million range.

@cregan_stark: I try, haha.

It appeals to all ages. I don't know why people think the MCU is a rated G saturday morning cartoon. They proved if they want to get mature they can during their netflix series.

I witnessed a man backhand his comrade full force to kill the man who murdered his mother

I watched Rhodey free fall and lose mobility of his lower body...sure he didnt get shot in the head like Jimmy Olsen, but I was attached to rhodey, and that had a big impact on me because I got to know him. he wasn't just some unnamed guy in the movie they killed for the sake of killing, and then in they credits say "oh by the way, that was rhodes"

Last movie I saw one of the heroes get gunned down in a bullet storm to save a child and a man who didn't even like him.

It does have it's serious moments, and it has it's light hearted moments...it has balance and because of that it can appeal to all. I went at a late night showing with several children

@petey_is_spidey said:

@thor_parker82 said:

Translation:

I am angry that Civil War is demolishing BvS and that the MCU is more succesfull than the DCEU will ever be.

That GIF disturbs me, greatly so.

Her saggy flesh, loppy tongue, and baggy eyes seek to devour my very being.

I can feel it ... my heart and soul cry out in horror.

@petey_is_spidey: How is it not a failure so far? The key to these shared universes is to maintain interest and make people want to watch more movies in it. So far they werent able to hold audiences interest for more than two weeks and created an almost negative hype for JL. There also seems to be almost no evidence that they can make any of their lesser known characters a success. I doubt WB will decide to sell the DC rights as they have owned the company for decades and there is still money they make off of it from merchandise alone. All it will do is make them be more strategic and catious in regards to how they build their next universe.

But Fox started in 2000 when cbm didnt make the money they do today and X3 and Origins basically created this fatigue of X-Men movies to where it took Vaughn and Singer to revitalize the series. Apocalypse could potentially make even more than DoFP. We havent seen what a DC film without Batman or Superman does at the box office and we still have yet to see the damage BvS did to the DC brand. BvS or Suicide Squad could be as high as the DCEU goes and things only go south from here.

Eh

It is not a failure because despite not meeting WB's lofty expectations, two films into their Universe it's already surpassed the majority of CBMs at the BO. It has gotten people greatly excited for a solo Batman and WW film, and has set up multiple set pieces for the future.

As for DCEU not being able to have any success with their lesser known properties, I don't know if you've noticed, but they haven't even attempted to.

And why is it that BvS seems to have only brought "negative" hype for future installments? Sure, it wasn't as well received as CW, but the notion that people didn't like it is moronic and completely unsupported. For all we know it could have benefited the series. Only time will tell, but to say that BvS was not successful is false, and to say it has done damage to the brand is unsubstantiated.

@mysticmedivh: Lol, the GIF is disturbing indeed, for real haha.

The MCU films are family friendly meaning kids and adults can enjoy it together. Kids aren't "dragging" their parents to see this, parents are going with their kids to enjoy them. I mean you can say DC films are more "adult" but last I checked they're rated PG-13 as well....

Yeah, maybe I shouldn't have said "dragging". Makes it seem as if the parents are unwilling.

However, often times, especially with CBMs or animated Disney type movies, parents wouldn't have watched the movie if it weren't for their kids. CW may not have been the case, but just think Frozen.

@petey_is_spidey: You can say its beaten most other cbm but MoS had Superman the most iconic superhero in the world and Christopher Nolan's name attatched in the marketing ensuring it would be a big hit yet it had a massive dropoff after the first weekend and barely made more than Ant Man. BvS literally had three years of marketing and news stories talking about it, three of the most iconic characters meeting up together for the first time, and a month of no logical competition yet couldnt hold it in the top 5 for more than 4 weeks. Yeah its gotten people excited for Wonder Woman and Batman but it also made people hate Superman and really didnt set a definite direction for the universe. We think its Darkseid but the future is still unclear. I would say it created a negative hype as many people that were excited for JL before are now either wait and see or straight up not watching it. The amount of positive articles on DC has gone from 50% to 0% as almost every news source is now treating it like the red headed step child of franchises. BvS had B cinemascore and a record breaking diminishing weekend box office hauls. All the chatter about BvS and DC isnt saying hey that was so awesome I wonder what they will do next its do you or dont you agree with the critics with most audience members saying it was ok at best. Plus there have been tons of memes dedicated just to mocking the Martha twist. Everything Ive seen post BvS has been negative and Id be surprised if JL made as much as BvS.

Sure the brand damage is unsubstantiated for now but in time it will be clear.

@petey_is_spidey: Frozen is also rated PG and is a kids movie. As in made for kids with kids in mind. So saying think Frozen doesn't apply.

The DCEU won't be as successful because their big time movie got a 27% critic rating and 67% fan rating. The movie simply wasn't that good. You can make your movies dark and serious if you want, but if they aren't that good and people don't like them then what's the point?

They need to do a better job plain and simple. Nolanverse is gone and since then, it's been a bit of a disaster. Hopefully Suicide Squad will step things up for them however at the moment they aren't doing too well.

Not only does the MCU target a bigger demographic, the movies are simply better (critically, fan reviews). While it's true the DCEU targets an older audience, the real reason they've been unsuccessful so far is the quality of their movies (a polarizing film and a downright bad one).